MECCA COSMETICA – 47304

Mecca Cosmetica introduces a new perfume oil range which celebrates the unique rural settings of Aotearoa, New Zealand. 47304 showcases the native beauty of some of the well know plantlife of harakeke, rātā, kōwhai and manuka in an aesthetically pleasing and environmentally robust packaging concept.

The multifunctional packaging is a bit of kiwi ingenuity; it showcases the product and the natural elements within, serves as protection to the taonga (gift) of the perfectly fitted frosted glass bottle, and also has the functionality to be able to be displayed without the need of any additional glues or plastics.

The natural, minimal design reflects its rural origins and celebrates the product being drawn from ethically and sustainable agriculture. The colour tones are drawn from each natural element and complements the preserved beauty within the product.

It ‘just makes scents’

 

Advertising examples

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s